Research on Household Travel's Satisfaction with the Quality of Accommodation Services in Danang

Nguyễn Xuân Vinh

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Abstract

The purpose of the article is to assess the difference of demographic variables of household tourists on the satisfaction of service quality, both in terms of technical and functional aspects of muscle. Department of residence (CSLT) at Da Nang destination. A questionnaire is designed in a reasonable structure to survey the opinions of 530 tourists by combining direct interview and online sample filling, including 480 satisfactory samples (90, 56%). Regarding data processing methods, SPSS 25.0 software is used to statistics describing demographic characteristics of research and analysis of Cronbach's Alpha coefficient to determine the reliability of the scale and testing of One - Way Anova to find the difference between the values of each demographic variable by age, qualifications and nationality of tourists. The results are not found to be statistically significant between demographic variables about satisfaction with the quality of service of CSLT. The scientific contribution of the article is reflected in the expansion of knowledge about service quality as well as building a tool to measure the satisfaction of household tourists on the quality of the accommodation of accommodation in Vietnamese practical conditions.

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References

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