Huynh VC, Hà NKG, Nguyễn TTH. The Impact of Electronic Word of Mouth on Brand Image and the Intention to Choose Private Universities among High School Students in Ho Chi Minh City. daujs [Internet]. 30 Tháng Sáu 2026 [cited 30 Tháng Sáu 2026];5(3). Available at: https://js.donga.edu.vn/index.php/daujs/article/view/447